Children and minimalism might not be the most obvious combination. But minimalism can have fantastic benefits for a family home. We’ve spoken to Polina Moldaschl of wow.create, whose photo production and creative PR consultancy inspires us with its dreamy aesthetics. Who better to share tips on kids, simple Scandinavian design, and getting cosy for the winter? Read on to find out more.
How would you explain “Scandinavian design” to a 5 year old?
Scandinavian design is when things look very simple, yet beautiful. In fact, the whole beauty of this design comes from its simplicity. But at the same time, the items are very functional. They are meant to be used, not just looked at.
Minimalism and young kids: how do you choose kids toys and furniture wisely?
I believe that children should choose their toys themselves as much as possible. That’s why we have a lot of tractors in our flat.
I live in London, in a Victorian building, and space in our flat is rather limited. I have a 2-and-a-half-year-old son and I notice that our apartment is slowly getting more and more occupied by his stuff. What I also see is that if I “hide” his toys in storage boxes to clear up space, they end up never being used. In my experience, the best way to store toys is to build racks at the child’s eye level and put toys and books there.
That will encourage the child to be independent because you can also teach him that that’s where items belong and he needs to put them back. I noticed that this system is also used in Montessori nurseries, that my son goes to. Even though my child doesn’t always put the toys back in the rack after playing with them, I see a lot of children doing that at the nursery, which really inspires me and gives me hope that he will do it, too.
What are your top three items from Hay for making your apartment cosy for the upcoming winter days?
First of all, nothing is better than lying on a comfy couch with a cup of tea, a glass of wine or a bag of popcorn on a grey winter day, so my first choice would be the Mags sofa. Throw a nice woollen blanket and a few bright cushions on it and the image would be ideal.
Astrid Lindgren was my absolute favorite author when I was a child. My mum read “Carlson who lives on the roof” and “Pippi Longstocking” to me and when I learnt how to read myself, I tackled “Kalle Blomkvist.” So my second choice is going to be this Astrid Lindgren cup.
And don’t forget that Christmas is going to be here sooner than we think. So I would suggest getting these beautiful scissors. They will definitely help when wrapping presents.
What’s the most important furniture/design object for you in your apartment?
As a mother, I must say it’s a good bed. Being able to sleep is a magical gift. I only found out this a few years ago, when my son was born.
Hot tea or hot coffee?
Coffee. For the same reasons why I chose the bed before.