GUBI is a global design house on a continual quest. A journey. Fuelled by a passion to discover overlooked icons from the past and future icons in the making, GUBI has made a distinctive name for itself in the international design arena as a dynamic design force to be reckoned with. Curiosity, courage and intuition are key components for the success of a company that sees itself as a treasure hunter. “Design is all about discovering gems and following your instincts. It involves travelling, searching and finding long-lost remnants from the past as well as contemporary, cutting-edge designs from new artists on the horizon.” – Jacob Gubi, Owner and Founder.